Archive for February, 2009

Celebrating 50 million players!

February 12, 2009
50 million players

It was almost exactly a year ago when we wrote a blog post celebrating our 100,000th install on Facebook for Who Has The Biggest Brain? – our first title.

Today, or last week to be precise, we passed the 50 million registered players mark. Quite some growth in less than a year! We also recently passed the 4 million daily active players mark – up from around 40,000 a year ago.

We’ve been amazed at the response from our players to our 6 released titles – Who Has The Biggest Brain?Word Challenge, Bowling Buddies, Pet Society, Geo Challenge and Minigolf Party – all developed by our three internal studios.

Facebook users were the first ones to have access to our titles and that shows – we now have 5 out of the top-10 games by activitiy on the platform. But our recent launches on MySpace, Bebo and Yahoo have grown quickly, too!

Social gaming is a hot topic at the moment. Just this month we were featured in EDGE magazine as well as listed as one of the top-10 most promising start-ups in the UK in the Financial Times (UK’s leading financial newspaper – clip below). And it seems the rest of the games industry is slowly but surely starting to catch on – social gaming has suddenly popped up as a major topic in key games industry conferences including GDC 2009 and Develop 2009.


So lots to celebrate and lots of work ahead – we still feel we’ve barely scratched the surface of what’s possible and are working on a lot of fun things in all our studios. A very exciting time for the industry and for all of us at Playfish!

Geo Challenge Is Coming To America!

February 6, 2009

So you probably think you’re pretty hot on geography now. All those late night Geo Challenge sessions are finally paying off. You could now be blindfolded, dropped off in a random location in Siberia, and you’d be home in time for lunch, having stopped by in Kyoto because you heard it was nice at this time of year.

But we’re not done yet.

Allow us to introduce the Geo Challenge US Pro Pack.

Test your knowledge of states and cities in the good old US of A with four brand new mini-games which will push your geography skills even further.

First we’re going to check your state hopping skills with State To State. Can you guess which state sits between the two you can see?


Next up is Car Conundrum, where you’re going to be tested on your knowledge of state flags. You may be surprised how many you know!

Thirdly we’ve got City Blitz, where we give you a map of the USA and you have to stick pins in it, just like that map on your bedroom wall you used to have. Except this time instead of sticking a pin in Orlando because you went there once on your holidays, we’ll tell you where to put the pins which we’re sure you’ll agree is much more fun.


And finally City Sorter, a favourite at Playfish, quizzes you on which towns can be found in one particular state.

In fact the only bad news is that people in the UK won’t be able to play the new US Pro Pack until March, so spare a thought for them when you’re virtually road tripping through the states of America! Have fun!

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